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BMi Research is a long standing full service
research house specialising in qualitative
and quantitative research solutions.

With multi-sector experience, the BMi team understands industrial and manufacturing research, wholesale to retail intelligence and shopper insights.

Our Solutions

ANALYTICS

Creating meaningful and actionable insights utilising and combining multiple data sets. Whether it is a basic dashboard or a complicated predicative analytics solution.

ADVERTISING

Competitor creative executions delivered via our online portal & email alerts. Competitor review presentation & competitor messaging analysis

CONSUMER

Getting into the hearts & minds of the consumer through interaction, stimulation & discussion

COMMISSIONED

For research needs not covered by our standard set of services, we will tailor-make a study solution.

CATEGORY QUANTIFICATIONS

Incorporating formal & informal market components. Market includes; retail, wholesale, food services, industrial & exports.

IN-STORE OBSERVATIONS

Gives first-hand insight into brand performance in-store. Monitors competitor product to assess performance & remedy gaps.

MYSTERY SHOPPING

Evaluation of a company’s goods, service & compliance levels to provide brand experience insights from a customer perspective.

PRINT ADS

Provides an inside picture of the retail promotional environment by tracking competitor promotions & pricing..

SHOPPER INSIGHTS

Understand the repertoires of brands that shoppers consider & the triggers in-store that can potentially influence their behaviour. Identify additional sales opportunities.

MarketLink

Meet the Team

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CEO
Gareth Pearson

CEO

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Consumer Manager
Leanne Freeman

Consumer Manager

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Sales Manager
Cindi Collett

Sales Manager

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Mystery Shopping & Research Interviewer Manager
Sandra Steenkamp

Mystery Shopping & Research Interviewer Manager

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IT Director
Greg Avramit

IT Director

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National Field Manager
Jimmy de Ville

National Field Manager

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Instore & Analytics Manager
Gareth Trueman

Instore & Analytics Manager

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